The Link Building Constellation- Mapping The Perfect Profile Of A Link Building Campaign

The plan is dependant on the makeup of a number of the most successful Search Engine Optimisation link building activities I've run and though its far fom a precise science following this visualization...

The link building constellation routes the perfect link report of a web site for a link building Search Engine Optimisation campaign. Within the main sources of links which will make up a typical strategy, the graph shows where each fits in the hyperlink constellation and the kind of proportional quantity each must be acquired in.

The plan is founded on the makeup of a few of the most successful Search Engine Optimisation link building campaigns I've run and though its far fom an exact science after this visualisation as helpful tips can, I believe, end in the most successful possible link campaign for increasing PageRank and keyword position.

The plan breaks the link account of the website down into 6 major types, 5 of which are built up in the link strategy, the 6th Organic links are those links gained normally through the increased preveliance of the website and the creation of quality content.

1. Internal satellites- a huge number of total links

These are particularly and internal links links on sub areas. The suggested cases are subdommains of the main domain which run from the main content of the site and thus justify their particular domain but are greatly section of the main site such as,, all these has the same or similar top stage navigation as the mainsite and links back once again to the homepage.

2. Additional satellites- 10% of total links

External satellite links are links that can come from content designed on additional areas but handled with complete editorial control by the mainwebsite (or the hyperlink contractors). This mainly describes outside sites, microsites and community places setup by the optimisers often for the sole purpose of making new quality links to the main website.

3. Quality links- 25% of total links

They're the links created usually completely by the web link building campaign on quality, relevant sites. Developing these links will involve approaching the relevant sites and finding a link set anywhere on their website possibly by asking, increasing their information (i.e. comments on blogs) or most commonly link baiting with report distribution.

4. Free links- a quarter-hour of total links

Here is the old school of urinalysis telpher cicatricose unction but is still an essential part of developing complete link amount. The link profiles of a few of the most successful Search Engine Optimization link building campaigns are based massively on free link building alone but that is increasingly becoming an arduous section of utilise to maximum effect. Free index distribution is the most common type of free link building but

social media marketing distribution of site content through RSS and marking is just a more contemporary spin on free link generation.

5. Settled links- hundreds of total links

I discussed die this will be included but finally accepted that somewhere in virtually any large degree link building strategy settled links would be used to build up link figures from some large PR (PageRank) increase total link volume, target some quality relevant sites and also sites.

6. Normal links- twenty five percent of total links

I strongly think that no effective link building plan is complete with out a substaintial contibution from sites which are not taken for links included in the Search Engine Optimization plan but whom decide to link of these own accord based on the quality of content on the main website or the central satellites. Adding a blog to the top stage domain/ a subdomain of it's a great exemplory case of a way as people are far more likely to link to a blog than a corporate site to instigate this normal connecting process.

This part of the link profile is the frosting on the cake and the realisation that the model has reached the neccesary exposure to attract attention from the online community and the quality information production as part of the SEO strategy has been successful. often this goal will simply be achieved with big manufacturers and the support of offline marketing activities.